WHAT IS A MISSION-DRIVEN COMPANY ?

VOTED IN 2019, THE PACTE LAW ON BUSINESS GROWTH AND TRANSFORMATION SETS OUT A NEW LEGAL FRAMEWORK FOR THE COMPANY IN FRENCH LAW.

IN PARTICULAR, IT INTRODUCES THE NOTION OF THE « MISSION-DRIVEN COMPANY », A BUSINESS MODEL THAT GUIDES THE TRANSFORMATIVE POWER OF COMPANIES TO SOLVE THE SOCIAL AND ENVIRONMENTAL CHALLENGES OF THE 21ST CENTURY; THIS, BY LINKING INNOVATION CAPACITY AND ACTIVE LISTENING TO STAKEHOLDERS.

« THE COMPANY MUST BE MANAGED IN ITS CORPORATE INTEREST, TAKING INTO CONSIDERATION THE SOCIAL AND ENVIRONMENTAL CHALLENGES OF ITS ACTIVITY. » (ARTICLE 1833 OF THE FRENCH CIVIL CODE)

THE MISSION-DRIVEN COMPANY OFFERS A GOVERNANCE AND CONTROL TOOL FOR COMPANIES THAT WANT TO DEPLOY THE MISSION OF THEIR CHOICE IN AN EXPLICIT AND EMPOWERING WAY.

IN FACT, A COMPANY WITH A MISSION SETS OUT ITS RAISON D’ÊTRE IN ITS ARTICLES OF ASSOCIATION, SPECIFYING ONE OR MORE SOCIAL AND ENVIRONMENTAL OBJECTIVES THAT IT AIMS TO PURSUE IN THE COURSE OF ITS BUSINESS.

ADOPTING THE STATUS OF MISSION-DRIVEN COMPANY DOES NOT GUARANTEE ANY TAX ADVANTAGES, AND IMPLIES AN OBLIGATION TO REPORT ON THE EXECUTION OF SOCIAL AND ENVIRONMENTAL OBJECTIVES TO AN INDEPENDENT THIRD-PARTY ORGANIZATION (ITO). TO THIS END, THE « MISSION » COMPANY SETS UP A DEDICATED GOVERNANCE BODY, THE « MISSION COMMITTEE » OR « MISSION REFERENT », RESPONSIBLE FOR MONITORING THE EXECUTION OF THE COMPANY’S MISSION.

OUR MISSION STATEMENT

BOTH A COMPASS AND A STRATEGIC TOOL, THIS RAISON D’ETRE IS ENSHRINED IN OUR COMPANY’S ARTICLES OF ASSOCIATION. FROM NOW ON, WE ARE ACCOUNTABLE TO ALL OUR STAKEHOLDERS FOR FULFILLING THE FOLLOWING THREE MISSIONS:

– TO BE A VECTOR OF TRANSFORMATION FOR CULTURAL PLAYERS

– TO PROPOSE AND IMPLEMENT A MODEL OF CULTURAL PRODUCTION THAT IS ENVIRONMENTALLY RESPONSIBLE

– TO ENSURE THE TRANSMISSION OF KNOWLEDGE TO YOUNG CULTURAL PROFESSIONALS, WITH THE AIM OF TRANSFORMING CULTURE.